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    FTX’s Sam Bankman-Fried, whose exchange just hit a new valuation of $25 billion after a recent $420 million funding round, has been appointed to the board of directors of Tom Brady’s non-fungible token (NFT) company Autograph.

    The exchange founder is joined by singer The Weeknd, SCS Financial Services co-founder Peter Mattoon and Discovery Land Company founder Michael Meldman.

    “Autograph is at the forefront of the digital collectable space, and I look forward to helping them expand their capabilities,” Bankman-Fried said in a statement.

    Read more: Tom Brady, Gisele Bündchen Become Part Owners of FTX

    SBF is joining the team as the industry is booming. NFT trading volume surged 700% to $10.7 billion in the third quarter of this year, CoinDesk reported earlier this month.

    This isn’t the first time that the seven-time Super Bowl champion and Bankman-Fried have entered a partnership. In June, Brady and his wife Giselle Bundchen became stakeholders of FTX Trading LTD, the company behind FTX and FTX.US.

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